Our collaborative business model allows us to provide a unique alternative to the high-cost, low-yield, one-size-fits-all approach of many larger agencies.

With our seasoned team, we offer a full menu of services designed to increase effective communications. And when we need more specialized experts, like web developers, designers, or strategists in a particular field, we partner with the best of them. All of our work reliably includes strong tactical and strategic thinking and effective project management start to finish.

“Brotherton Strategies brought creative thinking, years of experience in the philanthropic sector, and a passion for social change communications to our project. They understand the power of strategic communications and how to harness it. With Brotherton’s insights, guidance, and flexible approach, ClimateWorks is now investing in mission-driven institutional communications. ” — Jean-Louis Robadey, ClimateWorks

Authentic Branding

The principles of branding are relevant and useful for all organizations. Brand-driven organizations do business on purpose, with purpose. We offer rigorous, research-based branding services that lead to more visible and differentiated organizations that people want to work for, buy from and invest in.

Public Relations

We develop strong, resonant messages; we enforce communication consistency; and we deliver national, regional, and local exposure when and where it’s needed most. By leveraging our longstanding relationships throughout the country we reach key audiences in media, government, industry and beyond.

Messaging and Storytelling

We work with you to shape compelling narratives and tell authentic stories that are persuasive and powerful. This process may include an evaluation of your organization’s current narrative frames and a competitive analysis of how your peers and competitors communicate. Then we help you identify and articulate the right messages and stories to inform and persuade.

Writing, Editing and Producing

We help you find the best words to tell your story clearly, creatively, and convincingly with website updates, op-eds, speeches and presentations, news releases, features and profiles. We also routinely partner with other talented professionals including film production companies, designers, and developers to create compelling websites, videos, collateral materials and more.

Research

Whether in service to branding, messaging or strategy development, a lot of our work involves research. We’re skilled at conducting and synthesizing qualitative interviews and research related to your core constituencies, internal partners, peer organizations and competitors.  

Strategic Planning

We work with organizations large and small to develop integrated communications plans that maximize brand strengths and clarify your position in the marketplace. Sometimes it's about crafting a standalone communications plan; other times it's about helping lift up comms as part of a larger organization-wide plan.  

Internal Communications

We not only help tell your story to the outside world, but we can also make sure you are internally aligned. That includes working with and presenting to senior executives, boards of directors, founders and donors.  

Program Evaluation

We help clients assess and evaluate the effectiveness and impact of their strategic investments—identifying best practices, refining organizational structures, and conducting quantitative and qualitative studies of specific programs in order to build on what works and refine what doesn't.  

Policy Support

When it comes to social change, a policy shift can be a game changer. Regardless of whether your organization is politically sophisticated or just starting out, we offer strategic counsel and tactical support that help to advance your policy objectives. Our efforts might include raising the profile of an organization or issue, coalition building, or support for training and toolkits.